Posts tagged Brain

What Our Minds Create: Need to tinker with a good thing
The need for businesses to make money motivates the minds of their product designers to conceptualize ways to position an old product with a different market. When doing so, their minds have three basic decisions to make: How can we change the design and add or enhance features? How can we alter the existing design but keep the same features?  How can we add something to the existing product but keep the existing design? 

Well, the Stay Puft Marshmallow designers asked themselves these questions and came up with the “caffeinated marshmallow” in a rubber, marshmallow-like box. When I first saw that the little Stay Puft Marshmallow guy is now caffeinated, I had the same feeling I get when I see a child pop singer or actor being asked to grow up too quickly— “It ain’t right.”  But who am I to say?  
What do you think about what came out of the minds of the Stay Puft product designers?  Is it ain’t right or just right?
Product update from Uncrate

What Our Minds Create: Need to tinker with a good thing

The need for businesses to make money motivates the minds of their product designers to conceptualize ways to position an old product with a different market. When doing so, their minds have three basic decisions to make: How can we change the design and add or enhance features? How can we alter the existing design but keep the same features?  How can we add something to the existing product but keep the existing design? 

Well, the Stay Puft Marshmallow designers asked themselves these questions and came up with the “caffeinated marshmallow” in a rubber, marshmallow-like box. When I first saw that the little Stay Puft Marshmallow guy is now caffeinated, I had the same feeling I get when I see a child pop singer or actor being asked to grow up too quickly— “It ain’t right.”  But who am I to say?  

What do you think about what came out of the minds of the Stay Puft product designers?  Is it ain’t right or just right?

Product update from Uncrate

The function of the brain and nervous system is to protect us from being overwhelmed and confused by the mass of largely useless and irrelevant knowledge, by shutting out most of what we should otherwise perceive or remember at any moment, and leaving only that very small and special selection which is likely to be practically useful.
Aldous Huxley, The Doors of Perception (via clouise91)